SEO" href="http://www.incrediblesoftwaresolutions.com/why-connecting-to-your-audience-is-important-for-seo.php" rel="bookmark">Why Con­nect­ing To Your Audi­ence Is Import­ant For SEO

Any one who wants to grow their brand should use all the means to con­nect to their audi­ence, not just twitter.

The twit­ter net­work is syn­onym­ous with speed and instant feed­back, Face­book with con­ver­sa­tions, MySpace and Bebo with the dif­fer­ent age groups.

1. It keeps your audi­ence, cli­ents or users informed and interested
2. Your inform­a­tion is import­ant to the users and by stay­ing in touch you stay on top of the minds eye
3. By Com­bin­ing the reg­u­lar tweet or Face­book Page Posting,Blog Post­ing with your own per­son­al­ized news­let­ter, you max­im­mise the chance the users in your audi­ence will think of you first!
4. You keep the con­ver­sa­tion going

To get the best out of the invest­ment you have in your busi­ness, you must reg­u­larly talk , tweet or chat to your cli­ents and tech­no­logy makes it con­veni­ent for the audi­ence that your users are involved in.

Site Upgrades — Why You Bene­fit From a Dynamic Site

Site Upgrades — Why You Bene­fit From a Dynamic Site

I have to admit some­thing right off the bat, I am a geek and some­times it takes a while for me to explain why a site owner should move from a Dreamweaver/​FTP root con­trol access to a data­base con­trolled back end.

Ok, so what were the last few pos­sibly con­fus­ing words?

1. Data­base
2. FTP/​Dreamweaver
3. Dynamic
4. Root Access /.

Any time a geek is talk­ing of root access what they are say­ing is the per­son in charge who can change any­thing using a pass­word and bit of soft­ware that allows them to make ANY changes.

The last part is import­ant to under­stand, because ROOT access also implies total con­trol and TOTAL DESTRUC­TION if you as the (/​.) root user make a mess up of things.

A data base is a col­lec­tion or set of inform­a­tion kept in a table sequence, dates phone num­bers or even what your fav foods are, these are all col­lec­ted into a simple table form„ when a com­puter has to read this inform­a­tion the lan­guage it uses is called Struc­tured Query so that it can make sense of our ramblings.

1. Now, should you have a DATA­BASE con­trolled site log­ging in through root access is a guar­an­teed recipe for use ROOT access also implies total con­trol and TOTAL DESTRUC­TION if you as the (/​.) root user make a mess ups and total dis­aster, if you are not careful.
2. You will only need a web browser to login
3. More import­antly a WordPress/​Joomla/​Drupal install­a­tion, cor­rectly con­figured will be more SEO ready than you can and do a great job of sav­ing you huge amounts of time and ergo, money.

Now that I have that par­tially explained, we can carry on with the root of the dis­cus­sion. How you bene­fit from hav­ing a more expens­ive, dynam­ic­ally based site?

Simple, once it is built not only must you NOT use the Dreamweaver/​ftp/​root login, its is bet­ter for you if you do not. Much like order­ing a new car and then decid­ing to put your fin­gers in side the com­puter sys­tem run­ning that engine and won­der­ing why it stopped work­ing, it is much the same here.

Why get in the engine com­part­ment when all you want to do is drive from place to place, be able to add or load new people into or out of the car and assign new drivers?

The power of the dynamic back end is in the ease of access, access­ib­il­ity that is built in and you only need to use a web browser for the most power­ful abil­it­ies such as adding new pages (which will show up as a main menu item), new posts and updat­ing or remov­ing /​hiding/​un-​publishing and old out of date item or even delet­ing what you choose to.

With any WordPress,Joomla,Drupal or equi­val­ent you can also add or remove images from a page or post­ing. So why would you need to get into the gub­bins of the engine?

Sit back and enjoy the drive, you are in good hands with your new self updat­ing, dynamic web site. Just do not go into the root of the site and start root­ing around the engine, you could des­troy a years work in an instant.

Con­tact Hil­ary on 0843351636 for your power­ful, dynamic site.

Harry Pot­ter and the Half Blood Thieves

The Pre­amble

Hav­ing just spoiled the other half to a film I regret hav­ing to see “Harry Pot­ter and the Half Blood Prince” (don’t get me wrong I am a HP/​JKR fan!). The film was a severe disappointment.

How to stop this from hap­pen­ing to your web site.

Your vis­it­ors should always get two things;

1. what they expect
2. ease of use and navigation

If your web site has what is called ‘mys­tery meat’ nav­ig­a­tion you will lose up to 95% of the vis­it­ors who will bounce off the site within the first 26seconds.

To find out more on how to improve your vis­itor num­bers call Hil­ary on 0843351636.

My Advice about the film, wait until it comes out on video. Then your expect­a­tions will be met and you wont be quiite so disappointed.