Nov 09
13
Progress online mirrors life and real people simply because it is generated by real people, living thier real lives online. Although called a virtual medium, it in fact is a real tool used by real people. This is the key to understanding why it is so important to make web sites accessible for users.

Accessibility means thinking just that little bit more, a good example is the phone top-up in the UK versus the same service in South Africa. In South Africa you have to manually go to the shop, pay for the airtime and still have to put the code into the mobile. That extra step is quite frankly a waste of money.
The supplier should be the one taking that extra step , not the users. But this is not so obvious for some people. Being used to a way a system works can be uncomfortable to change, but that increase in productivity is also matched in an increased productivity.
This correlates to an increase in profits for the service provider.
Next time you have a web site developed, ask yourself, is my service provider going that extra step for me?
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