Essential Items For Your Web Site

“The Online Publishers’ Associations (OPA) recently released their Internet usage statistics for the last quarter of 2009, and according to the OPA the number of total unique browsers during this period increased by 52%.

The total unique browsers across all OPA registered websites in the last quarter of 2009 was 14.9 million, up from 9.8 million a year ago. For local only browsers the growth was equally impressive, with a 53% increase – from 4.9 million in Q4 2008 to 7.5 million in Q4 2009.” –

Why You Need To Sit Up & Take Notice

The jump has taken place because of a relative drop in prices – South African consumers are taking up the challenge and using the web more and more as it costs less and less.

This was true for the rest of the world where cheap and often free internet is available.

It has been reported that the Cape Town City Council is going to use their METROnet infrastructure to provide free wifi access points all over The City and CBD as well as within the metropole of Cape Town.

When this happens the users using the net will sky-rocket and the profile of the average user will change from A/B split to a far wider audience. This has cost implications and benefits for every single Business and user in South Africa.

That Cape Town is again leading the field when it comes to ICT connections ( the City of CT has already set up free nodes within the City itself but these are limited to office hours between 9-4pm) is fantastic so lets hope the lead continues.

The bottom line is that the essential items for your web site are accessibility, findability and search engine friendly design. Over 90% of the 5 or 6 million users are accessing the net through a mobile phone. Only 1.7 – 2.2 million are fixed line Broadband users.

Get your web site assessed now, contact me on “assessed at

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